My Oprah "Ah ha" Moment

Hi All,

It’s been awhile since I’ve posted an update. I can attribute this to three things:

1-    I have been so busy with my amazing clients

2-    My work with a business coach on the rebrand of my company

3-    When I am not working with my clients and my business coach, all this crummy weather has made me want to sleep!

Let’s talk about #2. You may have noticed over the last few weeks, I changed my name from Ideaspark to Interior Design Alchemy.  This was a result of an archetype exercise I went through.  It revealed that my primary archetype is “alchemist.” To be honest, I only knew of alchemy in a scientific context, so when I read up on it’s definition, I was floored.  According to, it is “a seemingly magical process of transformation, creation, or combination.” I transform spaces by either creating them or combining things in a different way!  As Oprah would say, it was an “ah ha” moment for me. 

Not only was it incredibly fun, it was also really illuminating.  I walked away with a lot more information about who I am and what makes me tick.  I genuinely believe that this knowledge will help me be a better designer. 

Speaking of transformation, I participated in a photo shoot the other day and boy is it a process!  There’s a lot of illusion and perspective involved in photography.  The image below is of my photographer John Valls doing HIS magic.  Wait until you see the transformation of this space! 

If you’re ready to have your modern, midcentury or contemporary space transformed, head on over to my revamped web site and request a complimentary phone consultation.  I’d love to hear about you and what you would make magically disappear from your living room if you could?